#92 All About Mindsets
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[00:00:00] One, two.
All right, welcome back. Another episode of the All Access podcast from Dent Repair Now. Phew, what a week. Man, I think I got... I think I recorded for you guys Wednesday night after my crazy Florida trip Yeah, published Thursday morning. Well, then Thursday morning, uh, late morning, but morning nonetheless, uh, my mom called and she's like, "Hey, my hip hurts."
Side note, Mom broke her hip back in February, major surgery, rehab, all kinds of fun stuff. "My hip really hurts. I called my ortho, he said, 'Go get an X-ray.' Can you come take me for an X-ray?" [00:01:00] Luckily, we had a cancellation on Thursday, so yes, Mom, in fact, I could take you and add two and a half hours to my day.
But right, anything for Mom, so that's cool. So I took her, got the X-ray, got her back in the house. She wasn't looking good. Like, she was in rough shape and was having a hard time putting weight on her leg. No big deal. Kind of waited all day for, um, a call or an update or something, or even into the evening, you know, for it to show up on like, on my chart.
Friday morning, before my alarm went off, put my phone in sleep mode and like my mom and the kids and MeLissa are the only ones who can like easily break through sleep mode. My phone rings. I'm like, "What the?" You know what I mean? Where I can't even see yet. And, "Uh, hey, Gene, it's Mom. Um, my leg's broken.
They want me to come in." Whoa. Well, good morning to you too. Happy Friday, folks. [00:02:00] So, uh, got up. Obviously not emergent, right? It's just a broken leg that she's been walking on for a couple of days, I guess. So go grab her, we go in, and then we sit there. Uh, actually got to the part of, "Yep, your leg's broken and we're gonna do surgery pretty quick."
Uh, and then it was hurry up and wait. So I spent all day, um, Friday, uh, chasing or waiting, hurrying up and waiting for them to decide what's going on. Three o'clock or so, you know, they came in and they're like, "Hey, surgery's not gonna be today. It's tomorrow." Okay, great. I was gonna go duck hunting tomorrow, but again, anything for Mom, so that's good.
Uh, get her all set up and in, and then got up, uh, surgery was supposed to be at 8:00 on Saturday. I said, "Well, I'm not gonna... You know, they're gonna take you down at 6:30 in the morning. I'm not, I'm not coming in to see you [00:03:00] before. Like, I'll give you a, give you a kiss and a hug now, and I'll see you tomorrow when you get out of surgery."
Well, I get there right at nine o'clock when, uh, visiting hours start, walk in and, uh, see her nurse, and he's like, "Oh, no, they delayed surgery. She's still in her room." Like, oh, that's gonna, gonna be a long day. Uh, well, there were a couple of ways surgery could go, so it is what it is, and clearly something happened overnight, right?
Some trauma surgery. They finally take her down about 10:00, so I was there for an hour. And then For the next seven hours, I waited. And my brother was there for a little bit, but we just waited, and waited, and waited, and ate some shitty cafeteria food. I mean, they generally have a good cafeteria at that hospital, but not on Saturdays.
Um, finally, uh, [00:04:00] six, eight hours, almost eight and a half hours after they took her down, she finally got back to her room. Uh, and as I suspected, uh, when we talked to the surgeon, it was a bigger surgery. Um, but they kinda figured they were gonna have to get a, go, go make it a bigger, uh, uh, implant, like a bigger nail, because the bone didn't heal right and then it broke more.
Like, so if it's like a piece of wood, you gotta go down further. Anyways, Mom is doing good. A little foggy from the, uh, anesthesia. However, my last few days, uh, it's Sunday night by the way, 7:30. Typical recording time. Uh, but it has been an exhausting couple of days, right? 'Cause worrying about Mom. A- and I almost was like, "You know what?
I'm just gonna record the show later." I was really not feeling it. And then I even took the DBAP hat down. Anyways, then I was like, "Well, DBAP, like, we gotta get this done." You know, it's not, it's [00:05:00] not only do it when you wanna do it. Like, you're supposed to do it, so just go fricking do it. And as I was pondering all this, I'm like, "What am I gonna, what are we gonna talk about?"
Right? 'Cause it never... I'm, I don't wanna ever phone an episode in, right? Like, I'm sure there's been some phoned in episodes if I think back, but I, I really, I try not, I try not to phone in anything. I'm just not a phone it in guy. Like, I want to do great every time I can. So thinking through and I'm like, "Man, there's gotta be a lesson somewhere.
There's gotta be something." Like, what, what can we talk about? And then it hit me Mindset. Right? So I don't know if I would call this, like, a woo-woo episode. I don't think we're going woo-woo. But, but it's gonna be, like, a little bit more almost psychology. I don't know. I'm just a dent guy, man. I'm not a psychologist.
But, but I wanna talk about some mindset and some of the [00:06:00] different mindsets that I see, some of the different mindsets, uh, that I have, uh, some of the mindsets that I don't understand, uh, and, you know, and we're gonna go from there. So part of the reason I bring this up is, or why it came to my mind, is, uh, like, the, the first thing I wanna talk about is quit I don't understand what quit is.
Like, I just... Like, I, I will die on the hill before I quit and give up. Like, I'm just not a, "I'm just gonna dig my heels in and fight." And other people I know are just quick to throw the hand in, right? Like, "Oh, we're done." Right? Throw the towel in. There's just no fight. Sadly, scarily, what has me a little worried about mom is she, she thinks she's tough, but she's just, she's not tough and she's not a fighter, [00:07:00] and she won't push through.
So I don't understand, right? As it, as it relates to, to business, to, to life really
A- and maybe as we go through this episode, like it'll all sort of loop back together. But I feel like most, certainly not all, because I've met plenty of, of dent techs that, that have a lot of quit in them, right? But I feel like a lot of us just don't know how to quit. We don't know how to give up. We won't give up, right?
That's, I think that's part of what, one, it's part of what pushed us through the learning process to get through this, uh, the training, the, the reps and the reps and the reps and the reps that it takes, uh, to get through. I think a lot of us don't have quit. In fact, back to when I referenced, uh, the Dent Slayer, um, episode last week, and I think it was Jeremy.
In fact, it was [00:08:00] Jeremy. Their, their guest, uh, was talking about his toy drive, uh, and the one year where him and a bunch of technicians were sitting around after at a restaurant and, uh, a patron came over and was like, "Are, are you guys veterans?" Like, you know, "Thank you for your service." And he's like, "Well, some of them might be, but no, not as a whole."
He's like... A- and he, and he said that, you know, the patron was like, "You guys look like you've been through war together. You're like a brotherhood. Like, it's just tight." I think those of us that are successful, that have pushed through and fought through and didn't quit, I, I think there's a, there's a common bond between us, right?
That makes us who we are, right? Of course, part of, part of the fight and the struggle and the, the conquering this, this craft is what helps make us who we are. But what I don't understand [00:09:00] is the quit mindset. The, "Ah, it just didn't work out. Ah, shit on it. Ah, I don't care. Ah, it's just not gonna work." Just not wired that way, right?
And then I see, right back to, I think it was Henry Ford, where he had a quote of whether you think you are right or you're wrong, or maybe it was whether you think... No, it was whether you think you can or you can't, you're right. And I feel like, and maybe this, this, you know, this relates together, if I think I can, like the little train, I think I can, I think I can.
Well, damn it, I think we can do it. Like, we're gonna fricking figure it out. We're just gonna make it happen and we're gonna do it Versus, right, the people who are wired for quit and they think they can't do it or they're finding reasons why they can't do it. [00:10:00] I just don't understand who's banging around outside of my door here In my dumpster?
Hold on. Pause. Be right back All right, false alarm. Just the wheel guy using the neighbor's dumpster, but all the dumpsters are literally... Well, I guess it would be, I guess it depends how you're looking. Off my right shoulder. They're right outside the door here, and everybody's closed here. So I wanted to see who was using it, and occasionally my dumpster ends up half full, uh, with, you know, not my stuff because somebody thinks that it's cool to use it.
Anyhow, back to the, the, the mindset of like the think you can, the think you can't, the quit
I just can't wrap my head around it. So where, where do you guys fall? I, I think, I think I have an inkling that most of you fall into the [00:11:00] not gonna quit, can't quit, won't quit, don't quit mindset
When I find myself doubting myself, doubting whether I can do something, doubting whether I can do a dent, right? This goes, like forget about life and business and everything like that. Like, let's just go back to a dent. I'm gonna start looking at a dent. I'm like, "Ah, I don't know. The access might be tough.
The... I mean, it's kind of deep. I don't know, that aluminum sort of sucks. Oh, that body line's pretty sharp. I don't know. I don't know." I, and then I will fall down that mindset but I will switch myself around and I'm like, "Nope, you're gonna fix it," right? Which goes back to Was it a couple shows ago? I talk to so many people, right where we talk about the moral obligation to sell the, um...[00:12:00]
Oh, no, I think it was, was it in-person training? Oh, it wasn't in person. Oh, it was the training down at, at The Dent Demon for, with Derrick. Anyways, talking about selling, um, your repairs for the right dollars, right? Where we can all fall into that I can't do it, I gotta quit mindset
If we Give ourself a way to see an out or to need an out, right? So the scenario I'm thinking about was a difficult repair that the, like, shoot-from-the-hip price was like, oh, man, you know, it's, it's real quick, it's getting up to 1,200 bucks. It was an edge repair. And, and I think I had written it, like, near replacement cost, right?
With the, with the factors. When we talked about the psychology behind that, where [00:13:00] if super hard repair, right? Some, like, Brice Kelly level edge stuff If you don't have-- If you haven't sold it for enough, right? 'Cause like, yeah, 12, 1500, it's a pretty good day. But what happens if the repair's harder than you think, and as you approach the end of day one or as your technician is approaching the end of day one, right, this negative speak, this mindset starts to come into play, and you're like, "Ah, might have been on this all day.
Still don't got it. Still got some time tomorrow. Shit, maybe I got a whole day tomorrow. This thing only pays 1,200 bucks. If I gotta put another day into this, then I'm not making anything. Like, you know, I, I should be doing something else." So having the right mindset behind your sales will help you battle the weak mindset of, "Man, I can't do it.
I don't know if I can do it. I'm not sure," right? You're introducing that doubt to [00:14:00] yourself
If you sell it properly, right at call it replacement cost, where, you know, two, $3,000, let's just go three, right? Where, you know, body shop will put a door on it, blend both ways, a quarter cut, all everything out, right? Like pretty easy to get to those numbers. Now, when you get to the end of day one and you're struggling and you're like, "Man, I might have to, I might have to spend another day on this."
Well, okay. All right. Well, you know, I wanted to do it in a day. It would've been a killer day, but all right, we're into day two. I think I can... Like I gotta, our- we're kicking this thing's butt, but maybe I can do it. I think I can do it. Well, now think about how your mindset shifts when you have the proper repair dollars backing you, right?
Now you're like, [00:15:00] "Man, instead of I burned a day and maybe I can't even fix it tomorrow, and maybe it still needs a door and I won't make anything," to, "All right," like, "that was a hard, rough, hard first day, but it's coming back into shape. I think if I put another day in this, I, I got this. Well, back-to-back $1,500 days doesn't suck, right?
That's certainly not the worst thing in the world. Maybe, maybe I can do this." Your whole, right, but from s- from shifting because you have the ammunition behind you, because you have the fight behind you. By shifting how you're thinking about what is possible You can make it happen, right? That really, I feel like rolls back to that Henry Ford, whether you think you can or you can't, you're right.
If at the end of day one you're questioning yourself and you've got a lot of doubt, it's easy to pull the ripcord and check out. If [00:16:00] at the end of day one the job was sold properly and you've got the right dollars behind you, you're like, "Man, I c- I think I can do this. I c- I, I can do it." Same tech, same repair, different dollars backing the decisions.
Like it just makes sense
Speaking of mindsets, right? My favorite quote that I just said, the Zig Ziglar quote: If you truly believe in your product or service, it is your moral obligation, a moral obligation for you to sell yourself or your service or your product. Do you wanna talk about... So our full disclosure, when I first heard that, right, and I've been a Ziglar fan for a long time, I think I may have listened to some of his stuff a long time ago, and then when PDR College came out, uh, Keith is a huge [00:17:00] fan, and I like, you know, went back to like full consumption of sales CDs back in the day or audiobooks, right?
I still have Zig's stuff on my phone. And when I heard that, like, man, you gotta have a moral obligation behind you to sell. That was a horrible Zig impersonation, right? I love his voice. I'm not even... I, I will not butcher, rest in peace, Zig. I will not butcher... You gotta listen to it. If you've never heard Zig Ziglar, just go listen to a sample of an audiobook, and you will either love that crazy Southern, uh, drawl, or you, it will drive you crazy and you will hate it.
If you love it, dive in, right? Zig's awesome. But anyways, when I heard it, I was like, "Man, I don't need, I don't need a moral obligation to sell. Are you crazy? I can sell." I, I couldn't sell. I had a lot of doubts. Whole lot of doubt. However Once I realized [00:18:00] what it meant to truly, wholeheartedly believe in my service and my product that is PDR, man, when I walk out that door to sell, I'm not selling from anywhere except from the mindset that I will be doing myself a moral disservice if I do not do the best job I can do to sell you on using us for your repair.
If you wanna talk about some power, getting some power behind you when you're walking out the door to talk to a customer, walking in to sell a hailstorm, or even just walking in to try to get a dealer to start using you. When you can put a moral belief behind... Hell, even heck. Like hell, heck, whatever.
Anyways, even when I was working for KECO, [00:19:00] me and, me and Brock got in an argument one night. I truly, even to, to this day, I still truly believe- Man, I should switch my tool of the week. I still truly believe that as a whole, there is not anybody in the game that has a better, more complete, well-thought-out system than KECO.
That full KECO system, nobody is touching that, right? Do you know how easy that is to sell when you believe that your product is the best in the world? It's how I feel about my dent work, right? I mean, unless it's really some Brice Kelly stuff, and then I'll just ship it down to Brice. But if it's, if it's really stuff I can fix.
But we're the best solution. Where else are you gonna go? Nobody's gonna give you better customer service than us. Nobody's gonna give you all their heart and try to make the best repair possible. Wait, uh, you need to come here, right? If you wanna glue pull big stuff, little [00:20:00] stuff, finish it out, do everything in between, man, you need a KECO system.
Go get it. How can... I can't, I can't even fathom that you would buy something else because I have that moral drive behind me, and I truly believe I'm doing you a disservice if I don't sell you Find your moral belief in your product, in your service, in what you do, and come at the world with that, man, you can't get s- you can't be stopped.
You can't be stopped. There's a dude, uh, older dude, I'm a old dude, he's a older than me dude. Um, it, it's, it's not, meme's not the right word, but there's like a short clip that you see it in motivational posts every once in a while, and he's like, I think he's got a British accent, "You can't beat me. Nobody can beat me.
I'm, I'm unbeatable." And when he's saying it, one, I mean, you can just see his body language, his voice, his face, he believes that. If you think you [00:21:00] can't be beat, you're right. I mean, Henry said it, right? Whether you think you can or you can't, you're right. If you think you can't be beat, right, you ain't gonna get beat.
That mindset makes all of the difference in the world with how you attack everything. A- another, like the next mindset... This is fun. This is-- I'm glad I, I'm glad I talked myself into coming to do this show tonight 'cause I'm having a good time.
Where you operate from, right? And I think mindsets, I think there's two, I think there's two schools of thought. There's scarcity, where I need to have everything. I go, "You can't have my mic. This is my mic." Right? Or an abundance mindset, right? There is enough of everything for everyone. You just gotta go get it, right?
Another side note, that's one of the things that drew me to Chris White [00:22:00] from KECO, right? I've, I've had, I've had a scarcity mindset. I've been around plenty of people, especially some old dent guys, with that scarcity mindset. "You can't show them how to do this. What are they gonna do? They're gonna see this.
We gotta... No, hide. Hide. Don't do it." And I've seen like, "Come on, I'll show you." I try to be that guy. "No, let me show you how to do it," right? The problem isn't, the problem is that not enough people know about us. The more people out there doing what we do, the more people are gonna find out about us, the more people can come and get their dents fixed.
But anyways, I've operated from scarcity and fear, and I've operated from abundance. And a good handful of years ago, I decided, and, and like long lessons learned, it seemed like every time I made a decision based on scarcity or fear, man, shit didn't work out. Every time I trusted in the [00:23:00] abundance mindset of like, there's enough out there for everybody, I freaking win.
Every time. If I just say, "Screw it, let's do it," I'm gonna win, and I win. I still remember, uh, the... and, and I think you've heard the Chris White story. Maybe I need to get Chris White on here, and we need to do a how we got hooked up and, and in fact, I'm gonna do that. I'm gonna reach out to Chris, and we're gonna do a, we're gonna do a podcast episode.
That's gonna be good. Anyways, he invited me to the 10th anniversary of KECO Tabs, right? Not KECO. KECO's older. KECO just had 60 years, the white, the white one. Where's that? Right there. The white year is 60. That one's 10. The ice one is 10 We had met at a seminar. Anyways, had some good discussions, and he's like, "Well, I'll tell you what, we're doing a training in Oklahoma City.
If you get there, you come as my guest." I called MeLissa. I said, "Hey, [00:24:00] we gotta book a flight to Oklahoma City. I'm going." And I went. So I think the training was two days, and after the second day of training, uh, was the 10th anniversary celebration. And Chris got up, and I don't, I don't remember the speech, but, but two thing, two things that, that really drew me to Chris are, one, he's a very passionate guy who wears his heart on his sleeve, and I'm also a very passionate guy who very openly wears my heart on my sleeve.
Two, in his speech, he really dove into that abundance mindset, and, and I, I truly believe that part, uh, it's a, it's a part, it's a part of what has made KECO grow into who they are and how successful they are. But having that abundance mindset allows you to win. It allows you to operate differently, right?
So I would challenge you to think or take a look [00:25:00] at how do you operate? Do you operate from scarcity? There's not gonna be enough. I gotta hide. I gotta... Just gotta keep it all for me. Or do you share freely because there's so much out there, there's so much opportunity out there, that if you just go after it, there's enough for everybody and you're just gonna win, right?
Like, man, what a difference that makes And I think the final mindset... Nope, we're gonna do two more. All right, we're gonna do one more. No, we're gonna do two more, but one more before the last one, which I guess would be two more Welcome to how Gene's brain works 101, with these little discussions in our head, and then we just figure it out.
So the next one, and maybe if you pay attention to some of my videos, uh, you will catch a glimpse of, if I'm in my bay, it's the top right wall. It's a pirate flag. Well, it's got a pirate on it. It's not like a skull and bones flag. But anyways, it says, "Burn the [00:26:00] ships Burn the ships comes from an old, I don't know if it's a wives' tale or an old general's tale, or if it's from The Art of War from Sun Tzu, or, uh, just some old war story.
But it goes something like this. This general, or perhaps admiral, if we're landing ships... Anyways, some military dude who's in charge takes his, uh, army. What would make it the army, not his sailors? I guess the army fights on the ground. Anyways, takes his, he takes his soldiers, and they land on an island to take the island.
When they get off the ship, they're ready to go, and before they go, he's like, "Whoa, boys. Turn around and burn the ships." "Oh, sir, what do you mean? That's crazy. We can't get away." "Yep, burn the [00:27:00] ships." "But, but, but..." "Burn the ships." When you burn the ships, when you take the burn the ships mindset, you either win or die.
And if you are fighting for your life, you are gonna fight as hard as you can. Asterisk, unless you're one of those people with a lot of quit. If you have a lot of quit, don't get on the boat. I told you, don't get on the boat When you burn the ships, when you are all in, and it literally is like win or die, you will fight as hard as you can, right?
And we're not fighting a war. We're not actually gonna die. Like, we'll just go work somewhere else. We're-- call Dent Wizard and get a job. I don't freaking know. Call CarMax and get a job. But burn the freaking ships, man. Like, that's... Drives MeLissa crazy. She's not a burn the ships person. She's a [00:28:00] first, secondary, tertiary...
Like, she's got all the backup plans, and I'm like, "Nah, we're in, and we're gonna win," right? 'Cause I got that mindset, and we're not gonna give it up. Oh, yeah, I burned the ships. We can't go back. If we want ships, we gotta kick their ass and take their ships. It's the only way we're gonna do it Great mindset.
I love that mindset. Like that's, that's for me. That's, that's how I'm wired. Like my risk tolerance is high. Which brings me to the final mindset of this show. Oh, this is a good j- I, I really like this show
A- and maybe this is a little woo woo, maybe this is more of the abundance mindset. I don't know how to define it. MeLissa and Dylan back in the day, and Dana and Shannon and Mack They call it the [00:29:00] Gene Fetty effect, which I don't, I don't know that it's my effect, but I guess I've put it out into the universe and create it.
I expect for it to go good. I expect it to work. I expect customers to come through the door. I expect to fix the computer, right? When there's a problem, I expect, I demand that I'm gonna do it, right? Like most recently, the most recent, uh, example of this, right? Not work-related. However, we-- and I'd s- I'd seen a meme that, that reinforced this, right?
And it was this dude laying on the floor, and I don't remember what the picture was other than the dude was laying on the floor, and the caption was like, "Oh, me starting to worry and then realizing that I'm the GOAT, and it all just works out for me every time." Like that, that meme just sort of stuck in my [00:30:00] head.
Or whatever, it's not a meme. Don't, don't meme hate me because I used the wrong word. Or is it meme? I call it a meme GIF or JIF? Hmm? I call it a GIF. Lots of people call it a JIF. I eat JIF peanut butter. I use GIFs on the internet. Who knows? Maybe I just started a revolution right there. My comments are gonna go crazy over GIF or JIF.
Anyways, back to that mindset a- and my most recent example of it. We had left Venice, layover in Amsterdam. Slight delay on Amsterdam, in Amsterdam, and it was Amsterdam to now. Shit We're in Venice Oh yeah, Venice. Slight delay in Venice to go to Amsterdam on KLM Airlines. Not a fan, by the way[00:31:00]
Ah, it's a 15, 20-minute delay, like an hour-and-a-half flight. But it even said like, "Nah, don't worry. We're still on track to get you there on time." You know, like they'll just give it a little more juice in the air. Whole strew of events. The delay is way longer than they thought. There's no bus driver, blah, blah, blah.
No Wi-Fi on the plane, so you can't even like preemptively plan. We land in Amsterdam, and the game plan i- uh, we landed after our connection, so like we couldn't, we couldn't sprint through the airport at light speed and make the flight. Like it was, it was gone We get off, we go right to a gate agent, and they're like, "Oh, you need to go to our kiosk."
And we're like, "Okay, cool. Like, there's somebody there?" "Nope. No, nobody there." It's a freaking kiosk, and the only option it gives me is, "Oh, we'll get you home tomorrow. Here's your free food voucher, and you can get a hotel." I'm like, "I need to talk to a freaking person." So grab our shit, and [00:32:00] we go, and there's, like, a KLM section with, like, you know, customer service representatives that are people that we could have a conversation with.
So we go there, and they're like, "Do you have your number?" And I'm like, "I don't have a number." "You have to get a number." I'm like, "I don't need a number. I just not... need to talk to a person." "Well, there is a big line." I'm like, "I don't care about your big line." That's my Dutch accent, by the way. "I don't care about your big line.
I need to get out of Europe and go home." Because at the point, at this point, unbeknownst to MeLissa, Elena is... has scheduled a surprise 25th anniversary party for us the next day on Sunday, the day after we're supposed to get home. So we go. There's finally a nice customer service lady, and she's like, "We actually can't help you here because you booked through Delta, so you need to go through to the Delta desk, but you have to go through passport control to get out to the, like, other side [00:33:00] of...
not security, but the other side of passport control," or, like, immigration, I guess, 'cause you're up into the rest of the airport. We're walking through, and MeLissa, like we're going from KLM towards passport control, and it's been a long trip, like we're ready to come home. We're both sick. Like I don't... I probably told this story on here, but anyways, like it- we're done, and she doesn't know that we need to get home for this party.
She starts to melt down, and I'm like, "All right. All right, we gotta, we gotta fucking make this happen." There's no choi- like I demand that this is gonna work, right? I'm like, you know what? Abundance mindset, it always works out for me. I always win. I'm getting us on a freaking plane, and we're going to America tonight.
So we get through passport control after my freaking passport won't scan. Like clock's ticking, bud. They're like, "Oh, go see an agent." I'm like, "I don't wanna see an agent. Just scan it, and open the freaking gate." [00:34:00] No, I don't wanna go stand in line behind four people who don't know what the hell they're doing.
I think the one dude was shady. Like I didn't... But I'm not the gate agent. Doesn't matter. We get through and I'm like, "Listen, sit here. Hold all of our shit. I'm gonna go make this happen." And I meet this dude, maybe the, the friendliest, nicest guy ever. I really should have got his name because he was fantastic, and they're literally like taking the open signs down, like Delta is shutting down.
I'm like, "Listen bro, here's the deal. I have to do this through you. I need to... Just get me back to the US. I'll freaking drive home, whatever. I'll find another flight. I can get to Pittsburgh from the United States. I can't get to Pittsburgh across the freaking ocean." And he's like, "Man, there's like we're out of flights, um, nothing."
He's like, "Well, let me get with my colleague." He's like, "He's just a customer service guy, like meets you in the line and sees what you need." And the two service agent ladies are busy. I'm like, [00:35:00] "Bro, here's the deal. My wife doesn't know it, but our daughter has a surprise 25th anniversary party for us tomorrow.
I don't know how many people are coming, but a lot. I have to make it back to the United States today." "I don't think. I don't, I don't, man, I don't know." He steps up, sits down at a computer. You can't see it, but my computer's right here, right? Try this. No. Through here, no. And I'm like, "I'm gonna lose it." Like I, it's gonna freaking work.
It's gonna work. And we're there for felt like 16 lifetimes, but I bet it was a solid eight or 10 minutes he's banging on his keyboard. I'm like, "Oh, bro." And he's like, "I can get you to Boston tonight and Pittsburgh tomorrow morning." I, like he's like, "I did." He was more excited than I was Grab the tickets.
I'm like, "Babe, we did it. We got it." She's like, "How did you do it?" I'm like, "I just trusted that it was gonna work." Because I always win. [00:36:00] I always, it always works out for me. Why wouldn't it work out for me? There's no reason for it to not work out. It always works out for me. I always win. And that's just more proof that that mindset will just make things line up and happen for you.
Oh. Oh, man. I hope, I hope you enjoyed this episode half as much as I did. This might be the most fun episode I've ever done. Certainly the, the most fun solo episode I've ever done. That was a blast. Change your mindset. Man, I'm all pumped up. I'm ready to take on the freaking world. That's good. That's, yeah.
Huh, I like it. Well, you know what? While we're all fired up, why don't we do a little old-school PDR Marketing Minute? I just listened to the beginning to make sure it wasn't dumb Yelp stuff. It's not. Let's see what we talk about. And now it's time for the PDR Marketing Minute, your weekly quick tip to help you build [00:37:00] your PDR business.
All right, everyone, break time's over. I'm back. Uh, it's been a busy summer. I got a little overwhelmed with everything and, and just couldn't get shows together. Uh, that being said, I've gotta tip my hat to Keith and Shane. They've kept the PDR College podcast going strong every week, and it's an hour-long show.
Uh, they haven't missed a single episode. So hats off to you guys. I don't know how you do it. I couldn't even get my, uh, two to four-minute episode out weekly. So my apologies. I'm back, and we're gonna hit it hard Today's quick tip is more of a, I want you to take a step back and look at your company. Are you portraying a positive or a professional image?
Do you have a good, clean, modern website? Uh, what does your uniform look like? Do you have a uniform? Uh, you should not be showing [00:38:00] up in cutoff, uh, camo shorts and flip-flops. I would, uh, we wear khaki shorts every day, nice embroidered polos, clean top to bottom. Is your vehicle clean? You know, run it through the car wash before you roll up to somebody's house.
Uh, we're in the appearance bus- business, espec- specifically automotive. Roll up in a clean car. Uh, have your tools organized. Um, be professional when you answer the phone. Even the recording on your voicemail, if you can't answer your phone, needs to be consistent and welcoming. So those are some things to think about.
Keep it professional, everybody. Uh, if you treat your company, treat your business like a franchise, people will notice. All the time I get asked, "So, uh, did you buy into this franchise or what?" I kind of chuckle and say, "Nope, it's mine. I built it. Maybe someday I'll get to franchise it." So but that's the, [00:39:00] that's the thought process that you should be putting into each and every step of your business.
All right, thanks for listening. Don't forget to head over to pdrmarketingminute.com. Hop on our email list. Uh, I got a little backed up, but we are putting the review strategy system together. Great advice. Super solid advice. In fact, just last week when I was down at the Dent Demon talking to Derrick and Grace, they talked about how often people come in and they're like, "Man, where's this franchise from?
What do you do?" Because it feels that way. If you want to be an utmost professional... Excuse me for one second
Excuse me. Dear Lord. Um, if you want to come across professional and, and act professional, look the part, be the part, be... It's not even being a part. Be professional. Just freaking do it. Look good. [00:40:00] Make it happen. Like, that is super solid advice. Even if old Gene phoned that one in, literally, probably on his phone in the car, recording it to get an episode out.
Um, yeah, good stuff. So that was episode 11 of the "PDR Marketing Minute." Thanks for listening. And there's still no review thing, so, you know, don't sweat that. All right, you know what time it is now. It's time to find... Oh, there it is. This intro. Tool of the week, baby.
All right. For this week's Tool of the Week, I need my glasses because Bonnee is not figuring out how to put big numbers. Oh, Lord, I just don't want to be able to see these. Anyways, this little duo... And, and they're not, it's not a duo. It's not, uh, they're not sold together. They are sold independently. [00:41:00] These two tools from Finesse are fricking awesome.
I use them all the time. I, I admittedly, if I'm gonna pick one, I use this, my purple and black one, the most often. I, I think this is 3/16. Nice little band, super strong. This is my second one, uh, ever. Um, the first one was yellow and black, and we called it Bumblebee. I had that when Louie first started with me, and I'm like, "Hey, I need Bumblebee."
Pops the doors right through, through the little holes in the brace. You can sneak into some good spots through the end of the door with the, um,
plug to get in and, and release the handle. Fantastic. And that's where this one also really shines, right? 'Cause that typically sits in on the door, right? So you can come back a little bit and come out to the edge. These two tools up [00:42:00] through there, awesome. Drain holes, weep holes at the bottom of the door.
Like, it is awesome. Let me see if I can see a number here. Oh, I think we're gonna be able to read this one. One five Oh, man. 155W. 155W from Finesse. We'll try to find a link to that on her website. And let's see if I can read this one. Bonnee, you gotta do something with... I, I am too old to see this stuff anymore.
155 Four? Or 159? I will put the links. I will find them on the website because I know exactly which ones they are. I will find them on the website and post links in said description. But anyways, [00:43:00] these two tools from Finesse are absolute money and, right, because they're Finesse, so much drive even out of these little tiny tools.
Um, fantastic. Love them. Bonnee, keep making awesome tools. You guys are great. Really all the, all, all of, yeah, segue, all of these great American tool companies make great tools. Shit, wrong hand. This is the new Dent Slayer T-shirt I picked up in Vegas. Support your American tool company. Did not plan on that segue, but it all just works out for me all the time.
It's always gonna work out, right? So there is that. Um, anything else back there? Uh, anyways, that's the tool of the week. Let's go back to the regular show and that was not on point. I, I missed it. Sorry. I tried. [00:44:00] Um, got Mack's trophy, expo badge. Nope. Nope, nothing. Nothing too new. Anyways, uh, we've got MTE coming up in a few months.
I guess. November, December. Yeah, in a few months, in like four months, uh, MTE is coming up. I believe ticket sales are open. Uh, I am speaking again on glue pull. Uh, as always, one of my favorite work weeks, if not my favorite work week of the year, right? Make it happen. Um, great feedback so far on the new PDR Life podcast for beginners, right?
I don't expect all of you to go listen to them all. However, if you want to, go for it. I think there's good info in there. Um, but anyways, great feedback. Those of you who've reached out and given me some feedback, thank you very much. I, I appreciate it. Put a lot of work and hours into that, and as we grow into the beginner program, I'm [00:45:00] excited to see where that goes.
I know it's gonna work because it always works. It really does. You just gotta believe in it. All right, guys, thanks so much for listening. I think this is episode 92. Sounds about right. Anyways, as always, go follow us on some social media. Let's see if I fixed this outro because it glitched on me last time right at the exit.
You got the right one, but it glitched. I think I fixed it. This is either gonna be the outro or the tool of the week intro again. Either way, I'll see you on the next show.
